A lot of research has shown that blackjack is one of the most profitable gambling games for clients. But here’s a bad luck and a big question – why are tables located in offline casinos idle without work? Indeed, in some regions (in countries where gambling is allowed) blackjack is not at the peak of its popularity, therefore it is extremely difficult to attract new clients here.

And if earlier blackjack was perceived by most owners as a pleasant addition, preferring Caribbean poker or, say, roulette, today the situation has changed radically – most of the operators are beginning to conquer new horizons and develop blackjack.

What techniques are used to attract new players to this area and what do casino owners go to to arouse players’ interest in their product?


As they say, if you want to do something well, do it yourself. By analogy, if you want to increase your blackjack income by attracting new players, it’s time to prepare them yourself, periodically conducting training sessions. Of course, for this you will need to use one or several tables, the downtime of which brings a loss, but this should be regarded as a long-term investment in the development of the industry.

Do not forget about advertising – it is very good if you can attract well-known pros to the conduct. Dealers should also, as they say, keep their brand – pleasant to talk to and masters of their craft.

Give the client a full-fledged “fishing rod” – training should be conducted not in the format of learning the rules of the game, but on the basis of a basic strategy.

The prize pool must also be present – the best players (or all those present) are given small chips that cannot be exchanged for money, but they can be played on blackjack tables.

Other ways to attract newbies

Most of the clients of gambling establishments do not want to play new games and generally discover excitement from an unexpected side just for the reason that they absolutely do not have enough skills. An excellent solution is to allocate a table exclusively for beginners, which will not be interesting to people with experience due to the narrow range of rates and small limits. It is also advisable to somehow highlight such tables and arrange them in plain sight.

The personnel for working on such tables must also be selected carefully, dealers will be required who can give a sensible answer to all questions that arise. The pace of play at such a table, of course, will be very low. Thus, the casino management will make every effort to help every inexperienced blackjack lover quickly get used to it and feel much more confident, like คาสิโนสด did. And with experience, yesterday’s newbies will move to big, shared tables and raise their stakes.

Few recommendations

If the management of a gambling establishment has decided to focus on the development of newcomers and turning them into regular customers of a gambling establishment, many small recommendations will need to be taken into account. So, in addition to the tables for beginners, draws, tournaments and special prizes, you need to take into account all sorts of little things, which at first glance may seem insignificant, but are of great importance for those who are just starting out.

Shuffle machines. Today in gambling establishments they are used very often, they systematically and thoroughly mix cards. Superstitious beginners, seeing a chirping car, completely lose hope that they will be able to win this game.

If there are a lot of clients – why not go to a meeting and, without trying to squeeze everyone at one table, open new tables? No discrimination based on skill – more experienced players should not express superiority and taunt newcomers.